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A Short Video Creating Social Media App

  • Product Strategy
  • IA Planing
  • Analysis
  • UX/UI Design
  • App Development
  • Web Development
case-study

About Zinglin

Zinglin is an online social media app platform that allows users to create, upload, and share short, entertaining videos. The platform enables a unique feature for the users to earn reward points on their uploaded videos based on the number of likes and shares. This eventually helps gain more popularity worldwide, and the user also gets a chance to display their videos on big movie theatre screens.

  • Team

    04 Member

  • Development Time

    06 Months

  • Client’s Location

    India

  • Industry

    Entertainment

  • Service

    UI/UX Design, Mobile App & Web Development

  • Target Users

    Broadcast Media brands, TV Channels, Media Influencers

The Need

The fad of creating entertaining videos will never fade among millennials. However, not everyone gets the privilege of creating head-turning videos as they face their struggles. Even if they manage to create the videos on their own, it’s pretty challenging to share/circulate them among the audience they are looking for.

In due course, our client figured out this problem and decided to create a social media app platform that offers a mixed pack of enthralling features that keep the users on their toes. The app platform ensures users to create and upload the video in their style using multiple filters. Moreover, the reward-earning feature to gain popularity is a fantastic add-on to the platform. It allows users to reach a greater audience for the content they upload and share on their profile.

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Client Goals

After deeply analyzing of the rising market trends of video sharing among people, our client decided to build a similar social media platform that promises a hassle-free way of creating, editing, uploading, and sharing videos. Thus, aiding people who were otherwise struggling to create and share videos, especially among their social groups. The Zinglin platform came up with the functional features that helped in fulfilling the pre-decided goals of the clients:

  • Create entertaining videos displaying great talent
  • Add animations and effects to the videos
  • Share easily with the people you want
  • Go viral by showcasing your extraordinary talent
  • Grab a chance to win rewards as raffles

Technologies Leveraged

  • box-img Native Android and iOS
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High Fidelity Prototype

High-fidelity prototypes use advanced concepts. The aspects of streamlined user flow, interactive designs, smooth transitions, functionalities, and varied features are included in the process of hi-fi prototypes. The UI designers compulsorily infuse all the advanced features like layouts, colors, information hierarchy, typography, micro-interactions, and more that can help improve the functioning of the user interface.

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Development

The high-fidelity prototype provides the pathway for the development of the project. The process was initiated by undertaking all the essential features of the stakeholders in the app.

Login/Signup

Use can register or sign in using their mobile number, e-mail id or social media handle details.

Edit Profile

User can customize their profile by adding a name, bio, profile picture, etc.

Upload Videos

Users can seamlessly upload their creative video content with the required hashtags.

Filter And Effects

Users can add different filters and effects to make their apps more attractive.

Video Editing

To enhance user experience, a video editing function is available where users can adjust video appearance, speed, and more.

Likes And Comments

The audience available on the platform can like or comment on the videos they like.

Login

Admin can log in using their personal information like name, e-mail, password, etc.

User Management

The admin can track all the user’s activities, personal details, and video content uploaded by them.

Reward Earning Management

The admin can track the total earnings of the users earned by their viral videos.

Help Centre Management

Admin can quickly check the generated queries and take required actions to resolve them.

Content Management

The admin can keep track of the type of content that is shared on the platform.

Notification Management

The admin can keep track of the notifications sent to the users and audience.

project-outcomes

Project Outcomes: Evaluating the Impact

  • Zinglin has become a digital hub of creative and entertaining videos, especially for millennials. The multiple attractive features, filters, and other editing option has helped the app platform to gain much popularity like other rising social media video-creating apps. In addition, youths are extremely happy with this fanatically exciting video-creating app and many of them have got potential opportunities to showcase their hidden talent to the vast public. The video creation trend on Zinglin is going viral, and more and more people are joining the platform to enjoy and share their talents using video creation in-app tools.

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